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The secret of success is learning how to use pain and pleasure instead of having pain and pleasure use you. If you do that, you're in control of your life. If you don't, life controls you.

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Apr 03, 2025

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Quote Author: Edward de Bono

Edward de Bono

Edward de Bono

Edward de Bono (born May 19, 1933) is a Maltese psychologist and physician. He writes prolifically about lateral thinking - a concept he pioneered. De Bono is also a consultant, working with such companies as Coca-Cola and Ericsson.

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